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    Phillip J. Cannella III

    Founder & Principal of Crash Proof Retirement

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    Crash Proof Retirement / Retirement Media, I

    2700 Horizon Drive, Ste. 300,
    King Of Prussia, PA 19406


    (610) 783-7750

    Insurance and Financial Services


    Phil Cannella brings 40+ years of experience working exclusively with retired Americans as a Retirement Phase advisor.  As a noted author, Master IRA advisor, and 5-star Wealth Manager, Mr. Cannella is a leading consumer advocate for the American Retiree.  As founder and CEO of Retirement Media, Inc., and founder and principle of Crash Proof Retirement®, Mr. Cannella presents “Truth for the American Retiree” on his top-rated CBS Philadelphia radio program, The Crash Proof Retirement Show® on WPHT 1210 Talk Radio Saturdays at 11 AM.  As part of his mission as a Senior Advocate, Mr. Cannella has also developed Crash Proof strategies that have protected millions in retirees’ assets from the risk and fees associated with investing with Wall Street.  The esteemed Wharton School of Business at the University of Pennsylvania concluded in a two-year comprehensive study that many of these Crash Proof accounts have outperformed the S&P 500 every year since their inception in 1995.

    Mr. Cannella also conducts weekly educational events in and around the Delaware Valley area as well as South Florida to inform retirees about the safe alternatives outside the securities industry. Mr. Cannella has made “Shielding your future with truth” his mantra, always striving to continue his education to better serve retirees.  This process includes keeping up with ongoing law changes that affect people in retired years, as well as IRS laws concerning retirees and their financial accounts, ensuring people working towards retirement and current retirees are positioned to leave a legacy to their heirs. 


    Phil Cannella began his formal education in 1974 at Cheyney University after receiving a scholarship for placing first out of hundreds of thousands of High School Seniors in the Marines Youth Physical Fitness Program, an initiativestarted by President Kennedy to recognize the importance of physical fitness for young people all over America. After Cheyney, Mr. Cannella completed numerous courses and studied the crucial concerns that Americans in and near retirement face every day. Since then, he has dedicated himself to keeping current on IRS laws that affect retired people, especially those regulations regarding retirement accounts. Through his studies, Mr. Cannella earned the title of Master IRA Advisor under the tutelage of IRA expert Ed Slott, whose PBS program is seen by millions of viewers nationwide.


    In January 2012, Phil Cannella stepped down as CEO of the company he founded, Crash Proof Retirement, in order to start his own media company, Retirement Media, Inc. Prior to these ventures, he founded and was the trustee for a nonprofit charitable organization, The Golden Age Foundation. 

    Mr. Cannella has been featured in numerous trade and consumer publications, including Newsweek, Philadelphia Magazine, Senior Market Advisor, Smart Business, and others.


    As a media personality, Phil Cannella has made special appearances on Fox Television, and was a featured expert on NBC 10 Philadelphia as part of a retirement advice segment. He is the creator of The Crash Proof Retirement Show®. 

    Mr. Cannella has also Crash Proofed the lives of children by donating to the CBS WOGL 98.1 “Loves our Children” Radiothon on behalf of Crash Proof Retirement, proving you don’t have to be a big company to make a big difference. Historically, Crash Proof Retirement has donated over $275,000, making it the largest single donor in the history of the Radiothon, which benefits the Children’s Hospital of Philadelphia.

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