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    Articles

    Reputation Management

    Reputation Crisis? See the Big Picture, Part 1

    By: Harry J. Lew, NEA Chief Content Officer on October 31st, 2014 • Comments: 0

    The case of Glenn Neasham is instructive. The California financial advisor was convicted of theft for selling an annuity to an 83-year-old woman who later was diagnosed with dementia. Although an appellate court eventually overturned his conviction and California’s Supreme Court upheld the reversal, Neasham’s reputation suffered incalculable harm.

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    Reputation Management

    Yelp Help Part 2: How to Start Pain Free

    By: Harry J. Lew, NEA Chief Content Officer on October 24th, 2014 • Comments: 0

    In a prior article, we wrote about the “perfect storm” of consumer preferences, technology advances, and regulatory enabling that will unleash an online flood of financial business professional reviews. If this got your attention, you may want to try your hand at Yelp.

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